Decorative Games
Monopoly
Client: Michael Graves Design Group for Target
Materials: Multi-media
While at MGDG I worked on over 15 game-related projects for Target, including Monopoly, Scrabble, Stratego, Jenga, a poker set and many others.
The Monopoly set, working closely with Hasbro, was used to launch a refresh of the Target games line-up. Attractive enough to display, the unfolding storage system and cherry-toned aesthetic were expanded across the entire line and to all new SKUs. The drawer serves as a banker's tray and holds the custom playing pieces.